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When I was starting my business, I was going through a divorce, learning how to navigate single motherhood during COVID, and homeschooling my children because of the pandemic. I had left a very well-paying corporate job to leap into the world of entrepreneurship at what seemed like the worst time in history! Looking back now, I ask myself “What the hell was I thinking?!” Part of this journey was wondering where I should start to get my business on the map and how I could possibly generate enough leads to make the income I needed to put food on the table for my kids.
As I acquired new clients and offered them my services, I learned who I loved to work with and who I absolutely loathed. But I also learned that my dream clients (my avatar), who were mostly business and leadership consulting firms or individuals, had similar pain points. They were only depending on referrals and word of mouth for growth. We all know this is NOT an effective growth plan. They all needed something more reliable and predictable. I wanted so badly to build something that could alleviate this problem for my dream clients.
I started asking questions to learn what my clients and prospects were looking for.
Most of them said they were way too busy to focus on marketing but they knew they needed to. Some said that they have no idea how to generate leads. A few said they had thought leadership but didn’t know how to turn that into brand building or lead generation. Others needed a better website and SEO. Some needed help with social media and email marketing.
Many of them said they had no marketing plan at all, or they had a marketing plan but no team to implement it!
I realized that these people were looking for exactly what I needed when I first started my business. They needed the ultimate marketing implementation plan, so that no matter what stage they were having troubles with, there would be answers in the form of templates, videos, roadmaps, and guidelines.
So, I built it! And I can now share it with my dream clients like you!
As I acquired new clients and offered them my services, I learned who I loved to work with and who I absolutely loathed. But I also learned that my dream clients (my avatar), who were mostly business and leadership consulting firms or individuals, had similar pain points. They were only depending on referrals and word of mouth for growth. We all know this is NOT an effective growth plan. They all needed something more reliable and predictable. I wanted so badly to build something that could alleviate this problem for my dream clients.
I started asking questions to learn what my clients and prospects were looking for.
Most of them said they were way too busy to focus on marketing but they knew they needed to. Some said that they have no idea how to generate leads. A few said they had thought leadership but didn’t know how to turn that into brand building or lead generation. Others needed a better website and SEO. Some needed help with social media and email marketing.
Many of them said they had no marketing plan at all, or they had a marketing plan but no team to implement it!
I realized that these people were looking for exactly what I needed when I first started my business. They needed the ultimate marketing implementation plan, so that no matter what stage they were having troubles with, there would be answers in the form of templates, videos, roadmaps, and guidelines.
So, I built it! And I can now share it with my dream clients like you!
Our Values.Trust. In your clients, your team, your leadership.
Play. Learn. Make mistakes. Try new things. Focus. Note what is most important right now. Go! Listen. Understand the client. Link. Collaborate. More heads are better than one. Disrupt. Think outside the box. Be different. Stand out. Be Kind. |
Our Goal.We make it a priority to dive deep into our clients' needs and truly understand their business. Our goal is to provide foundational marketing for startups and small businesses who may not have the resources, talent or a large budget.
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Desirae Haluk Chief Queen Bee (CEO & Founder)I am a proud mother of two great kids, Claire and Anthony. Hence CLAIRANT :) I was born and raised in Vancouver, Canada and now live in New Jersey with my family, including a dog, chickens and honeybees. Each extremely productive in their own ways, I am thankful for each of them supporting my passion to grow a business from the ground up. I share a deep connection with each of my clients who in many instances become friends. I work hard, play hard and have a perfectly balanced life.
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Sam Keenan Honeycomb Designer (Art Director)After graduating with degrees in English and Philosophy from Moravian College, I've learned to utilize the most impactful aspects of those subjects to strengthen my work and the emotions it evokes. I love starting with a clean slate and helping a company's vision come to life with branding.
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Anna Sandor Buzz Creator (Content Creator)I am a southern girl with Hungarian roots. After earning a Bachelor of Science in Biology and living in Hungary for a few years, I have landed in Dallas where I find joy in learning about others and making strong connections that last a lifetime! Being creative is something I strive for daily! When I am not working, you can find me running outside, spinning, traveling to another country, or spending time with friends/family!
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Anja Gilic Hive Growth Specialist (Business Development Specialist)A creatively-driven dog mom with a zest for life, living in Serbia and embracing my half-Macedonian heritage. My passion for art and self-expression knows no bounds. When I'm not immersed in artistic endeavors, I love exploring the picturesque landscapes of Serbia, connecting with its history and traditions. As a proud half-Macedonian, I also cherish the unique blend of cultures that shape my identity. Let's celebrate the beauty of self-expression together and embark on a journey of creative discovery, honoring the rich tapestry of our diverse backgrounds.
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Carolyn Clark Buzz Creator (Content Creator)I live in Massachusetts with a very busy life as the wife of a firefighter and mother of a very busy 9 year-old daughter, Sarah. During my time at home, I developed a few direct sales businesses which turned into finding my love of social media advertising. I love finding new, fun, and creative ways to attract new connections for clients and share their passion for their businesses.
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Need help with something in a hurry? Call us and we can help. We are there for our clients to suit their needs no matter the time frame.
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